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Engineered for Whatever: Columbia Sportswear Debuts Bold, New Brand Platform Celebrating the Extremes of Outdoor Adventures

In its first major brand refresh in a decade, the new campaign will bring Columbia’s signature irreverence and humor back to life across retail, digital, out-of-home, and more. PORTLAND–(BUSINESS WIRE)–…

Engineered for Whatever: Columbia Sportswear Debuts Bold, New Brand Platform Celebrating the Extremes of Outdoor Adventures

Engineered for Whatever: Columbia Sportswear Debuts Bold, New Brand Platform Celebrating the Extremes of Outdoor Adventures In its first major brand refresh in a decade, the new campaign will bring…