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In China, a search for identity boosts Lululemon, premium sportswear brands

By Casey Hall SHANGHAI (Reuters) – Premium sportswear brands are enjoying robust growth in China as they take to directly courting their main customers, posing yet another setback to megabrands…

Premium sportswear brands thrive in China, outpacing Nike, and Adidas

Premium sportswear brands are seeing significant growth in China as they implement customer-centric marketing methods. This growth poses a challenge to megabrands Nike and Adidas, which already face strong competition…

This Philly Brand’s Maternity Clothes Are Stylish and Comfortable

News Addison Bay just launched bump-friendly activewear that’s stylish, supportive, and most importantly, comfy. Get wellness tips, workout trends, healthy eating, and more delivered right to your inbox with our…

Authentic Brands Group acquires Champion

Authentic Brands Group (Authentic), which counts Reebok, Ted Baker and Quiksilver among its brand portfolio, has confirmed it’s acquiring the Champion Athleticwear brand and business from HanesBrands for 1.2 million…

The Rise of Sportswear’s Challenger Brands, in Four Charts

The sportswear market is increasingly split into two camps. On one side are the incumbents: household names like Nike, Adidas, Puma and Under Armour, with global name recognition built over…

11 Best Maternity Clothes Brands of 2024

We have included third party products to help you navigate and enjoy life’s biggest moments. Purchases made through links on this page may earn us a commission. In a nutshell:…